Through an immersive and collaborative educational experience, the College of Business is transforming students into innovators, entrepreneurs and leaders who succeed in the global marketplace of ideas.
M. Gabriela Sava’s research delves into an issue that is becoming increasingly popular among consumers of health care – personalized conversations about the medical decision making between doctor and patient. An assistant professor of management in the Clemson University College of Business, Sava’s research examines the process of health-care consumers becoming more active in deciding […]
A panel of business and technology professionals lent their expertise to more than 100 Clemson University business students recently about how analytics and innovation are impacting the financial services industry, but they also offered up some sage advice on career advancement. Technology, Analytics & Disruptive Innovation Within the Financial Services Industry was moderated by alum […]
Students in Michele Cauley’s Social Media Marketing class learned the many benefits of social media beyond updating their Facebook status or sharing a friend’s Instagram story. Social Media Marketing (3220) provided students an introspective view of how they brand themselves on social media and gave them hands-on experience in creating and executing a business client’s […]
With 2019 coming to a close, we want to take a moment to celebrate the faculty, staff, students, alumni and friends who have made Clemson University such a special place. Whether it’s in the lab, the classroom or on the field, people are the heart of our institution and the reason why Clemson has grown to become an institution recognized for excellence.
December graduates from Clemson University’s student veteran population were honored Wednesday afternoon in an annual “Hail and Farewell” ceremony inside the Hendrix Student Center. Nine students were presented red, white and blue cords to place over their graduation gear. The graduates also received a letter from President Jim Clements and a special challenge coin featuring […]
The Office of Student Enrichment recently took a page out of Clemson University’s playbook for the future by providing College of Business students face time with banking professionals and Clemson alumni who call Raleigh, N.C., their home. Fifteen students made the overnight trip to Raleigh, courtesy of First Citizens Bank, which funds the college’s CU […]
Whether on the football field or in a classroom, Will Swinney is a grinder. He plays as hard to win on Saturdays as he does to succeed Monday through Friday as a student in the College of Business. Son of renowned Clemson University head coach Dabo Swinney, the 21-year-old junior marketing major appears to have […]
The power to persuade is a skill that is useful at the negotiating table and the holiday dinner table. Yet, persuasion is a skill that comes naturally to a select few. On the Clemson University campus, the Hayek Center for the Business of Prosperity recently piloted a project that aims to help students navigate disagreement […]
A newly released book by Clemson University faculty member C. Bradley Thompson reinterprets the American Revolution – from the reasoning and moral principles of revolutionaries before 1776 to their attempts at creating new Revolutionary societies after 1776. America’s Revolutionary Mind: A Moral History of the American Revolution and the Declaration that Defined it explains the […]
Clemson University’s chapter of the Delta Sigma Pi business fraternity has received the most improved chapter and outstanding service awards from the organization’s Southeastern Region. The Kappa Tau chapter of Delta Sigma Pi is composed of about 100 freshman-to-senior members considered to be high-achieving students inside and outside the classroom. One of two business fraternities […]
Sports marketing professionals recently shared their career journeys, employment advice, some do’s and don’ts of job searches and a myriad of other career-guidance nuggets with students attending a seminar organized and moderated by Delancy Bennett, assistant professor of marketing. The six-member panel of Clemson University alumni who pursued careers in sports marketing delved into their […]
The Business of Innovation Pawdcast connects listeners with leading entrepreneurs and innovators who share their stories of bridging the gap between creative ideas and gaining business results. Each episode introduces leaders, entrepreneurs and educators who offer real-world advice and enlightening conversations about their career journeys.
This fall’s CMO Summit connected a who’s who of global consumer brand leaders with students, regional professionals and academia, and in the process raised awareness of the scope of The Erwin Center for Brand Communications. Among other benefits, Joe Erwin, co-founder of the Erwin Center, said the mid-September event held at the Watt Family Innovation […]
A team of College of Business finance and accounting double majors flexed their collective analytical muscles and brought home a national title to Clemson University in late October. Emma Lee and Chris Breemen beat out 40 other collegiate teams from across the nation to place first in a technology conglomerate’s case competition in San Jose, […]
U.S. Army Capt. William Cline was a lot of things: husband, father, proud Clemson Tiger, war hero and - thankfully for future generations of Clemson students and researchers — a meticulous cataloger and avid photographer.