MillDrive-logoGREENVILLE — Millennium Boulevard will become Millennium Drive this March when the Clemson University International Center for Automotive Research (CU-ICAR) hosts its second annual international car cruise and festival.

CU-ICAR will stage Millennium Drive from noon to 5 p.m. March 28 in celebration of the Upstate’s booming international automotive market and to coincide with the month-long Upstate International festival.

Millennium Drive is a free event for all ages with entertainment for the whole family. Visitors can enjoy international food, live music and view cars from all around the world.

The event will feature vehicles that showcase the rich past and exciting future of the automobile. Cars from around the world will cruise Millennium Boulevard and Innovation Drive on the CU-ICAR campus.

More than 100 international and innovative vehicles cruised the campus last year and CU-ICAR is expecting a significant increase in entries this year.

Interested car owners who want to participate can submit their Millennium Drive 2015 Vehicle Application now until March 1. Selected applicants will be contacted directly by CU-ICAR staff.

For more information about the free international car cruise and festival, visit


Clemson University’s International Center for Automotive Research is a 250-acre advanced-technology research campus where university, industry and government organizations collaborate. Clemson’s College of Engineering and Science offers master’s and Ph.D. programs in automotive engineering at CU-ICAR and is conducting leading-edge applied research in critical areas, such as advanced product-development strategies, sustainable mobility, intelligent manufacturing systems and advanced materials. CU-ICAR has industrial-scale laboratories and testing equipment in world-class facilities available for commercial use.